Hyvä Case Studies

DecksDirect partnered with Evrig to modernize their Adobe Commerce storefront using the Hyvä ecosystem. By implementing Hyvä Enterprise, Hyvä Commerce, Hyvä Theme, and Hyvä Checkout, the project delivered a faster, more scalable ecommerce experience. The new lightweight frontend architecture powered by Tailwind CSS and Alpine.js significantly reduced JavaScript complexity and improved storefront performance. With enhanced Core Web Vitals, simplified frontend development, and improved content management through Hyvä CMS, the new platform enables DecksDirect to provide a faster and more engaging shopping experience while supporting future growth.

Aware Digital partnered with Audio-Technica to revitalise their global eCommerce presence. They rebuilt the Adobe Commerce store, selling headphones, turntables, and microphones, using the Hyvä Theme. This delivered a massive 671% increase in page speed and a 75% boost in conversion. The project tackled technical debt, streamlined deployments, and integrated with SAP and D365 across 10+ sites and 8 languages, making the frontend experience fast and efficient.

VIDEOR reduced operational complexity by consolidating two separate Magento platforms into one central Magento Open Source system. This created a leaner setup for managing products, content and future development. The migration from Adobe Commerce to Magento Open Source lowered licensing costs without sacrificing critical B2B functionality. Required B2B features were rebuilt through targeted customizations and suitable modules. By replacing legacy custom code with Magento standard functionality where possible, the platform became easier to maintain, more stable and better prepared for future updates. The integration of Hyvä significantly improved shop performance, raising Core Web Vitals from 66 to over 90 points. Faster loading times created a better user experience and a stronger foundation for conversion growth. The project also improved business efficiency beyond the shop frontend. Product data was harmonized, a low-code middleware was introduced, CRM integration improved sales processes, and an AI-based search add-on enhanced product discovery and recommendations. Overall, the project turned a fragmented and costly commerce setup into a more efficient, scalable and future-ready B2B platform with lower costs, better performance and more room for innovation.

The Easihairpro Adobe Commerce store was migrated from PWA Studio to the Hyvä ecosystem, implementing Hyvä Theme, Hyvä UI, Hyvä Enterprise, and Hyvä Checkout to create a modern, high-performance storefront. The migration significantly simplified the frontend architecture while improving page load speed, Core Web Vitals, and checkout performance. The new Hyvä-based storefront delivers a fast, responsive shopping experience that enhances product discovery, user engagement, and conversion rates.

Foundation Commerce helped Citizen Watch transform their eCommerce. After struggling with slow performance and low conversions, the team delivered an Adobe Commerce upgrade with a Hyvä Themes storefront and Hyvä Checkout. This led to a 141% revenue increase, 43% higher conversion rates, and a 67% boost in page speed. It's about making things work better, faster. And it won 'Best Conversion Improvement' at the Hive Awards 2025. Happy merchants, happy customers.

Teamwear and sports equipment. Deventrade, a major teamwear merchant (Stanno, Reece), needed to overcome a slow, inflexible Luma frontend that was limiting international growth. Adwise delivered a strategic upgrade to Hyvä Commerce on Magento 2.4.8. This comprehensive technical and UX overhaul boosted frontend performance, streamlined the checkout, and gave the marketing team more autonomy. Early results show faster load times, improved conversion, and a solid foundation for Deventrade's global expansion.

Vandentop Tuinhout sells wood and garden products. This case study details how Adwise helped Vandentop Tuinhout overcome a limiting Luma frontend. The merchant's extensive range and complex configurations needed a faster, more scalable solution. Adwise migrated them to Hyvä Commerce, delivering a lighter frontend, improved UX, and better development flexibility. This resulted in Core Web Vitals scores up to 100 on desktop and 90+ on mobile, boosting findability and conversion. It's a clear example of how performance by design creates a future-proof platform.

Foundation Commerce migrated Bathroom Supastore from Magento's Luma theme to a Hyvä storefront and Hyvä Checkout. This project tackled slow page loads and a heavy mobile experience, transforming a site that failed all Google Core Web Vitals into one that now passes them. The outcome is a modern, lightweight frontend, improving conversion potential and offering flexible content management with Hyvä CMS.

Personalised gifts for babies, children, and mothers. bebe-cadeau.ch, a Swiss e-commerce store, modernised its Magento site with Hyvä Theme. The project, including Mollie payment integration and a graphic refresh by Blackbird, delivered significant performance improvements. PageSpeed scores are now excellent, especially on mobile, boosting SEO. The merchant is delighted with the new, cohesive design and the smooth collaboration, setting a strong foundation for future CRM and site growth.

Electrical solutions (Fils et câbles, Motorisation et drives, Eclairage, Appareillage et systèmes). SERMES, a B2B industrial multi-specialist, required a robust e-commerce platform. Blackbird took over their existing Magento 2 project, conducting a thorough audit and restructuring development. The focus was on complex B2B features like advanced quotes, client management, multi-shipping, and a dense, navigable product catalogue with dynamic faceted filters. Hyvä Theme was chosen for its performance, flexibility, and SEO benefits, ensuring a smooth user experience. The first version launched in May 2025, with ongoing evolutions.

VPK Distribution sells B2B packaging solutions. This case study shows how Blackbird rebuilt their Magento 2 e-commerce platform using Hyvä Theme. The goal was top-tier performance and SEO visibility, often missed in B2B. Blackbird delivered custom B2B features, including flexible pricing, volume-based shipping, and SAP ERP integration. The outcome is a fast, visible, and efficient site, demonstrating B2B can be truly performant.

High-performance transport cases 🧳. ProCase migrated their Magento 2 shop to Hyvä Theme & Checkout, alongside a PHP 8.0 update, a renewed proAlpha ERP integration for product, order, and stock sync, and a new Mollie payment setup. This coordinated go-live in November 2024 delivered strong results: +5% revenue, +5% orders, and a +7.6% customer base in the first year, all with a stable average order value. A clean, fast foundation for future growth.

Precious metals, gold savings, and value storage. Wamoco rescued Degussa's Magento 2 platform, turning a failing relaunch into a strategic partnership. They digitalised complex services like the purchase advisor, gold savings plan, and value storage, creating five distinct, efficient checkout flows.

Rimpler Cosmetics sells active ingredient cosmetics. This case study showcases Wamoco's work, building out their national and international Magento 2 multi-channel shops. It covers ongoing development, smart ERP integration, and a commitment to evolving the platform for a merchant focused on high-performance skincare. It's about making complex multi-channel commerce work smoothly.

Skirting 4 U, a UK manufacturer of made-to-order skirting boards and architrave, faced technical debt and performance issues on their Magento site. Foundation Commerce delivered a complete transformation, rebuilding the frontend with Hyvä Themes and Hyvä Checkout for dramatic speed improvements. They integrated Dotdigital for email marketing, Mollie for payments, and Go Stream for logistics. Custom admin tools boosted efficiency. This strategic partnership led to a 3x conversion rate, +62% page speed, and +10% revenue.

Peter Tyson sells premium electronics and tech products. This case study shows how Foundation Commerce rebuilt Peter Tyson's Magento store with a Hyvä Theme. The goal was to fix an outdated design and slow performance. The results speak for themselves: an 80% revenue jump, 4x higher conversion, and pages loading 83% faster. It's a solid example of how a clean frontend makes a real difference.

Todd Doors, a leading UK supplier of high-quality internal and external doors, partnered with Foundation Commerce to upgrade their Adobe Commerce site. The frontend was rebuilt with Hyvä Themes and Hyvä Checkout for speed and a smoother user experience alongside a customer retention strategy via Klaviyo, and Super Payments. The project delivers a high-performing, customer-centric digital presence, reflecting their premium in-store service.

Foundation Commerce partnered with Bulova Watch to revitalise their Adobe Commerce store. The project included upgrading to Adobe Commerce v2.4, implementing a custom Hyvä Theme for a faster, more engaging frontend, and developing a Klaviyo-powered retention strategy. This led to impressive results: a 107% increase in revenue, a 149% boost in conversion rate, and a 67% improvement in page speed, ensuring a seamless luxury experience for customers.

Liderwood is a company specializing in the sale of high-quality materials for building terraces and structural elements used in modern garden spaces. From the very beginning, the brand has focused on delivering products that combine aesthetics, functionality, and durability. The company’s dynamic growth and increasing international sales meant that the existing e-commerce platform no longer met business expectations. Liderwood needed a stable, scalable solution to support further expansion across Europe. That is why the company decided to migrate its store to Magento Open Source, entrusting the project to the Alekseon team.

Timstor built a new B2B webshop in Magento together with eWings. Content and ordering come together in one platform, driven by Business Central.

Explore our Magento & Hyvä success stories. Real PageSpeed improvements, performance metrics, and business results. See how we transform underperforming stores into high-converting platforms.

Envisage Digital streamlined 3 Cladco websites into 1 - with Hyvä themes' speed optimisation, a trade portal, a fresh new look, and bespoke product calculators.

Premium Porsche parts. Levalto crafted 9xxTeile's Magento 2 store, handling 10,000+ specialised SKUs and global shipping. The move to Hyvä Theme brought a faster, cleaner frontend, boosting conversions and user experience. It's about less complexity, enabling efficient development and a future-ready platform. A 165% revenue increase shows the real value.

Etat Pur sells cosmetics. This French brand needed to scale its e-commerce across international markets, facing challenges with data tracking and site performance. Ati4Group refactored their Google Tag Manager for granular, localised analytics and significantly improved web performance through image optimisation and lazy loading, boosting Lighthouse scores. They also integrated front-end expertise, enabling rapid deployment of new sites in the UAE and Mexico, with 33 productions in three months. The outcome is a faster, globally-ready platform built on Adobe Commerce and Hyvä.

Entertainment and event tech products are sold by Highlite, an international distributor. elgentos built a new Hyvä Theme frontend for their Magento 2 platform, featuring a multi-brand architecture for Infinity, Showtec, and Wentex. The project delivered rich product pages, a Dealer Finder, and strong performance. The next steps include Hyvä Commerce and Hyvä CMS.

Curious about the power of the Hyvä theme for Magento? When SunLiner switched from Magento’s inefficient Luma theme to Hyvä, page speed skyrocketed, Google Core Web Vitals improved dramatically, and checkout became smoother. But the journey wasn’t without its challenges - third-party module compatibility, complex product configurations, and custom features all had to be adapted for Hyvä’s modern frontend stack. Discover how this cutting-edge frontend solution transformed SunLiner’s online store and how Hyvä can elevate your Magento shop to new heights.

Loviux is an intimate wellness ecommerce operating across Europe on a single Magento 2 instance: 15 store views, 9 languages, 12,000+ SKUs. This case study documents the migration from Luma to Hyvä and the technical decisions that made it scale. Key results after migrating to Hyvä: - JavaScript payload: 350 KB → 45 KB (-87%) - CSS payload: 300 KB → 35 KB (-88%) - Mobile LCP: 4.2s → 1.8s - Time to Interactive: 8.1s → 2.3s - HTTP requests per page: 55-70 → 12-18 Beyond the theme migration, the project includes a custom 3-column checkout built with Magewire + Alpine.js (under 15 KB of JS, 1.1s mobile LCP, -12% abandonment vs. the previous Luma checkout), a configurable language-fallback plugin for regional locales (de_AT→de_DE→en_GB, fr_BE→fr_FR→en_GB, etc.) that cut translation workload by 65%, an AI-assisted content pipeline for 9 languages, SmileElasticSuite on OpenSearch for faceted search across the full catalogue, and zero-downtime deploys. The article walks through every architectural choice — including why we ruled out React-based checkouts and how we handled 30+ third-party Luma modules during the migration — so other Magento teams can apply the same approach.

Arden Equipment is launching into B2B e-commerce with Magento, offering an enriched customer experience and simplified order management.

Outdoor furniture and spare parts. Lafuma Mobilier, a French outdoor furniture brand, replatformed from an aging Magento 1 site to Adobe Commerce Cloud. Synolia led the project, leveraging Hyvä Theme for a significant boost in web performance and SEO. The result is a modern, scalable, multilingual e-commerce platform with improved user experience, streamlined B2B/B2C operations, and a 2x increase in search visibility. This move addressed technical debt and enhanced efficiency for the team.

Furniture and home accessories. Acaza and Mobistoxx, two brands, needed their complex Magento 2 platform stabilised. Elgentos cleaned the codebase, implemented Hyvä Theme and Hyvä Checkout for Acaza, and integrated Prismic, Akeneo, and Tweakwise. This delivered a fast, scalable multi-brand experience across NL, BE, FR, and DE.

EFKA sells custom aluminium profiles for frames. ? elgentos helped them modernise their Magento 2 store with Hyvä Theme and Hyvä Checkout. They integrated a custom React/Laravel product configurator, streamlining complex B2B orders. This led to a 34% drop in abandoned carts and 22% fewer customer service requests. A solid example of performance meeting real business needs. ✨

Filters for HVAC, industrial applications, and cleanrooms. ? Tops Filters, part of Interduct, needed a faster, more scalable Magento 2 shop. Elgentos modernised their platform with Hyvä Theme and Hyvä Checkout for peak performance. The project included a multi-store setup for NL, BE, DE, AT, advanced ElasticSuite search, and PIM integration via Skwirrel. This delivers a smooth, international B2B and B2C experience.